Ready to drive life-saving change? We’re seeking a creative, high-energy team member to join our fast-paced communications team. You’ll design and execute impactful, consumer-focused traffic safety campaigns while expanding your skillset by promoting cutting-edge behavioral safety and vehicle safety innovative messaging. Elevate your marketing career and make a real-world difference.
Summary
Ready to drive life-saving change? We’re seeking a creative, high-energy team member to join our fast-paced communications team. You’ll design and execute impactful, consumer-focused traffic safety campaigns while expanding your skillset by promoting cutting-edge behavioral safety and vehicle safety innovative messaging. Elevate your marketing career and make a real-world difference.
Yes—This position may be eligible for situational telework. Telework approval will be determined by your immediate supervisor or manager following the agency’s telework policy and guidance. If participating in the telework program, you will be required to sign a telework agreement detailing agency telework policy requirements, working conditions, and expectations for the position.
Yes - The Ethics in Government Act of 1978 requires the applicant selected for this position to submit a Confidential Financial Disclosure Report (OGE Form 450) within 30 days of appointment and annually thereafter.
Develop and execute marketing plans for national, multimedia, paid and social norming media campaigns related to behavioral or vehicle safety programs.
Work closely with program offices to develop strategies and tactics to support marketing objectives, material development, and appropriate outreach initiatives.
Conduct and analyze qualitative and quantitative consumer marketing research to develop campaign materials and execute media plans.
Develop, manage, track and report project budgets and campaign results.
The ideal candidate is a creative, data-driven professional passionate about crafting innovative, life-saving traffic safety campaigns. You excel at blending qualitative research with a flair for captivating, audience-targeted advertising. A resourceful multi-tasker, you thrive on complex projects and tight deadlines. Most importantly, you are an adaptable, energetic team player who eagerly embraces new challenges to positively influence driving behavior.
You must be a U.S.Citizen and eligible for consideration.
You must meet specialized experience to qualify.
Required documents must be submitted by the closing date.
Submit application and resume online by 11:59 PM EST on the closing date.
CONDITIONS OF EMPLOYMENT:
As a condition of employment for accepting this position, you will be required to serve a 1-year probationary period during which we will evaluate your fitness and whether your continued employment advances the public interest. In determining if your employment advances the public interest, we may consider:
your performance and conduct;
the needs and interests of the agency;
whether your continued employment would advance the organizational goals of the agency or the Government; and
whether your continued employment would advance the efficiency of the Federal service.
Upon completion of your probationary period, your employment will be terminated unless you receive certification, in writing, that your continued employment advances the public interest.
SELECTIVE SERVICE: Males born after 12/31/1959 must be registered for the Selective Service.
GOVERNMENT TRAVEL CARD: This position involves travel. A government contractor-issued travel card will be issued and must be retained for official business only.
BACKGROUND INVESTIGATION: A background security investigation is required for all selected individuals. Appointment will be subject to the applicant’s successful completion of the security investigation and favorable adjudication. Failure to meet these requirements will be grounds for termination.
PROBATIONARY PERIOD: You must complete a one-year probationary period (unless already completed).
TIME-IN-GRADE: Federal applicants must have served 52 weeks at the next lower grade in the competitive or excepted service in the executive branch to satisfy time-in-grade restrictions contained in 5 CFR 300, Subpart F.
DEU REQUIREMENTS: Applicants selected under delegated examining procedures may be required to successfully complete a one-year probationary period (unless already completed).
Qualifications
To meet the minimum qualifications for this position, you must meet either the education OR experience qualifications for the grade at which you are requesting consideration AND provide a copy of transcripts for verification.
To qualify for the GS-11 on Education alone, you must have: 3 years of progressively higher level graduate education leading to a Ph.D. degree or Ph.D. or equivalent doctoral degree. You can also qualify based on a combination of higher level graduate education and experience. This must be fully supported by your resume and transcripts, provided with your application.
To qualify for the GS-11 on Experience, you must have at least one year of experience equal or equivalent to the GS-09 it must include:
Experience in developing and executing advertising and marketing campaigns that include television, radio, social media, earned media, and digital platforms.
Experience in planning, analyzing, and implementing consumer market research (qualitative and quantitative) to develop and execute strategic advertising campaigns. Experience in developing and executing a marketing and advertising budget.
Experience working with external advertising agencies to create and implement marketing and advertising campaigns.
Experience applying written and oral communication skills to transmit information accurately and clearly through a variety of mediums.
KNOWLEDGE, SKILLS AND ABILITIES (KSAs): Your qualifications will be evaluated on the basis of your level of knowledge, skills, abilities and/or competencies in the following areas:
Communications and Media – Demonstrated experience in developing and executing successful marketing and paid and social norming advertising campaigns that showcase the ability to plan, implement, and analyze consumer market research, and develop and implement strategic marketing and advertising efforts.
Project Management – Demonstrated ability to schedule, manage, monitor, deliver, and complete projects on time, effectively, and efficiently within budget.
Written and Oral Communication – Demonstrated skills to write, edit, and communicate accurately and clearly through writing, video, audio, oral presentations, digitally, and other materials to transmit information.
For all types of consideration, experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional, philanthropic, religious, spiritual, community, student, social). Volunteer work helps build critical competencies, knowledge, and skills and can provide valuable training and experience that translates directly to paid employment. You will receive credit for all qualifying experience, including volunteer experience.
For additional information about applying to Federal positions, please click on the following link: https://www.opm.gov/policy-data-oversight/classification-qualifications/general-schedule-qualification-policies/#url=e4
All applicants must meet all qualification requirements by the closing date of this announcement.
Additional information
DISPLACED EMPLOYEES: If requesting consideration under the Career Transition Assistance Program (CTAP) or Interagency CTAP program (ICTAP), you must meet the well qualified standards for this vacancy (meeting minimum requirements for position and scoring at least an 80) and provide all of the following documents:
your most recent performance appraisal,
the proof of eligibility letter from the Agency, and
your most current SF-50, displaying current series and grade.
The Fair Chance to Compete for Jobs Act prohibits the Department of Transportation and its Operating Administrations from requesting an applicant's criminal history record before that individual receives a conditional offer of employment. In accordance with 5 U.S. Code § 9202(c) and 5 C.F.R § 920.201 certain positions are exempt from the provisions of the Fair Chance to Compete Act. Applicants who believe they have been subjected to a violation of the Fair Chance to Compete for Jobs Act, may submit a written complaint to the Department of Transportation by email at, FairChanceAct@dot.gov. To learn more, please visit our page at: The Fair Chance to Compete Act | US Department of Transportation
This announcement may be used to fill additional positions if similar vacancies occur within 90 days of the issue date of the referral certificate.
Candidates should be committed to improving the efficiency of the Federal government, passionate about the ideals of our American republic, and committed to upholding the rule of law and the United States Constitution.
A career with the U.S. government provides employees with a comprehensive benefits package. As a federal employee, you and your family will have access to a range of benefits that are designed to make your federal career very rewarding. Opens in a new windowLearn more about federal benefits.
Eligibility for benefits depends on the type of position you hold and whether your position is full-time, part-time or intermittent. Contact the hiring agency for more information on the specific benefits offered.
How you will be evaluated
You will be evaluated for this job based on how well you meet the qualifications above.
DESCRIBING YOUR EXPERIENCE: PLEASE BE CLEAR AND SPECIFIC. WE WILL NOT MAKE ASSUMPTIONS REGARDING YOUR EXPERIENCE. If your resume/ application does not support your questionnaire answers, we will not allow credit for your response(s). Your resume must contain sufficiently detailed information upon which to make a qualification determination. Please ensure that your resume contains specific information such as position titles, beginning and ending dates of employment for each position, average number of hours worked per week, and if the position is/was in the Federal government, you should provide the position series and grade level.
All applicants: Your application will be reviewed in two phases determine how you move forward in the hiring process. Phase I: Your resume will be reviewed to determine your technical qualifications for this position based on the required specialized experience. ONLY two (2) pages of your resume will be reviewed. Additional information beyond your resume (e.g., cover letter, links embedded in your resume) will not be reviewed. Applicants passing “Phase I” will move on to the “Phase II” of the assessment process where your application will be reviewed and rated based on the KSAs/Competencies listed in the vacancy announcement by a Subject Matter Expert (SME).
A career with the U.S. government provides employees with a comprehensive benefits package. As a federal employee, you and your family will have access to a range of benefits that are designed to make your federal career very rewarding. Opens in a new windowLearn more about federal benefits.
Eligibility for benefits depends on the type of position you hold and whether your position is full-time, part-time or intermittent. Contact the hiring agency for more information on the specific benefits offered.
RESUME:In accordance with the OPM memorandum titled Merit Hiring Plan, dated May 29, 2025, resumes with a maximum of two (2) pages in length will be accepted as part of your application. These should be legible and in a readable font size. A determination of your eligibility and/or qualifications will be based only on those two (2) pages.
Your resume MUST contain specific information that can be used to make a qualification determination, including employment beginning and ending dates for each position, whether employment is Full-time or Part-time, or average number of hours worked per week, and position titles. If the position is/was in the Federal government, you will need to provide the position series and grade level. The resume should show relevant experience and education, as well as support the required specialized experience.
PERFORMANCE APPRAISALS/INCENTIVE AWARDS: If applicable, performance appraisals and/or Incentive award documentation may be submitted and forwarded to the selecting official in consideration of your application. To receive credit, submit a recent performance appraisal (dated within 18 months) showing the official rating of record, signed by a supervisor, or statement why the performance appraisal is unavailable (do not submit a performance plan) and/or incentive award documentation dated within the last 18 months (i.e. performance awards, special act or achievement awards, quality step increases, etc.).
TRANSCRIPTS: Transcripts are REQUIRED if there is a stated education requirement for the series OR if you are substituting education for experience. The transcripts need not be official but must show that you meet the stated education requirements, including specific major or class requirements.
VETERANS: Your last DD214 (member 4 copy), Certificate of Release or Discharge From Active Duty, that shows the type of discharge and all dates of active duty is required to verify your eligibility.
If applying to a vacancy opened to all US Citizens under category rating and wish to be considered as a preference eligible, you need to submit a copy of your DD214 (member-4 copy).
If claiming preference eligibility as a disabled veteran, you must submit proof of entitlement of this preference which is normally a valid letter from the Department of Veterans Affairs certifying to the present existence of the service-connected disability and indicating the percentage of your disability. An SF-15 is desired, but not required.
If applying to a vacancy opened Status and you are requesting consideration under Veteran's Employment Opportunity Act (VEOA) (https://www.fedshirevets.gov/job/shav/#veoa), you need to provide a copy of your last DD214 (member-4 copy), which verifies your military service dates, reason for separation, OR certification of separation that shows a discharge date within 120 days of the closing of this announcement, and eligibility for consideration under the Veterans Employment Opportunity Act.
FEDERAL APPLICANTS: You must submit SF-50(s) that verify your highest competitive grade, full performance level, and eligibility as a federal applicant. DO NOT submit an award SF-50 as these often do not verify grade or eligibility. For consideration for a promotion, Box 4 of the SF-50 must show a date that is at least 52 weeks prior to the job announcement closing. We recommend submitting your last promotion SF-50 or within-grade increase SF-50. Pay adjustment raise SF-50s for the current year will not support the 52 weeks’ time-in-grade requirements.https://help.usajobs.gov/working-in-government/service/sf-50
NON COMPETITIVE APPLICANTS: If requesting concurrent consideration for Non-competitive (NC) appointment eligibility, you must provide the appropriate SPECIAL APPOINTING AUTHORITY DOCUMENTS, such as PCS orders (military spouse) describing move & marriage certificate; letter from VA or DD214 describing 100% disability of spouse; letter from State Vocational Office certifying disability (schedule A), etc. For more information, visit military spouse NC appointments or Persons with Disabilities NC appointments.
Failure to submit any of the required documents by the closing date of the vacancy will result in your removal from consideration for this position. Please review your application prior to final submission and ensure you have submitted all appropriate documents. Uploading documents to USAJobs does NOT ensure inclusion with your application to our system. You must verify that the documents are in the system with your application prior to final submission.
If you are relying on your education to meet qualification requirements:
Failure to provide all of the required information as stated in this vacancy announcement may result in an ineligible rating or may affect the overall rating.
You must submit a complete application package (including resume, vacancy questions and supporting documents) no later than 11:59 (EST) on the closing date of the announcement.
To begin, click the "Apply Online" button on the job announcement posting.
Follow the directions to register, submit all required documents and complete the assessment questionnaire.
DOT, NATIONAL HIGHWAY TRAFFIC SAFETY ADMIN
Submit Application and Documents Online
1200 New Jersey Ave SE / HAHR - 50
Washington, District of Columbia 20590
United States
Next steps
You may check your application status by logging into USAJobs.com. (Select "My USAJOBS" and click "Applications"). Within two weeks of the closing date, a Human Resources Specialist will evaluate your application. Ratings will be determined based on the documents and information received by the closing date. Qualified candidates will be assigned a category, not including points that may be assigned for veterans' preference. If the vacancy is advertised under status, your application will be scored on a scale between 70 - 100. The most highly qualified candidates are then referred to the hiring manager for further consideration. If the vacancy was advertised under category rating, then the appropriate veteran's preference will be applied. If you are selected for an interview, the hiring agency will contact you directly. Once the position is filled, we will notify all applicants of their final status.
The Federal hiring process is set up to be fair and transparent. Please read the following guidance.
RESUME:In accordance with the OPM memorandum titled Merit Hiring Plan, dated May 29, 2025, resumes with a maximum of two (2) pages in length will be accepted as part of your application. These should be legible and in a readable font size. A determination of your eligibility and/or qualifications will be based only on those two (2) pages.
Your resume MUST contain specific information that can be used to make a qualification determination, including employment beginning and ending dates for each position, whether employment is Full-time or Part-time, or average number of hours worked per week, and position titles. If the position is/was in the Federal government, you will need to provide the position series and grade level. The resume should show relevant experience and education, as well as support the required specialized experience.
PERFORMANCE APPRAISALS/INCENTIVE AWARDS: If applicable, performance appraisals and/or Incentive award documentation may be submitted and forwarded to the selecting official in consideration of your application. To receive credit, submit a recent performance appraisal (dated within 18 months) showing the official rating of record, signed by a supervisor, or statement why the performance appraisal is unavailable (do not submit a performance plan) and/or incentive award documentation dated within the last 18 months (i.e. performance awards, special act or achievement awards, quality step increases, etc.).
TRANSCRIPTS: Transcripts are REQUIRED if there is a stated education requirement for the series OR if you are substituting education for experience. The transcripts need not be official but must show that you meet the stated education requirements, including specific major or class requirements.
VETERANS: Your last DD214 (member 4 copy), Certificate of Release or Discharge From Active Duty, that shows the type of discharge and all dates of active duty is required to verify your eligibility.
If applying to a vacancy opened to all US Citizens under category rating and wish to be considered as a preference eligible, you need to submit a copy of your DD214 (member-4 copy).
If claiming preference eligibility as a disabled veteran, you must submit proof of entitlement of this preference which is normally a valid letter from the Department of Veterans Affairs certifying to the present existence of the service-connected disability and indicating the percentage of your disability. An SF-15 is desired, but not required.
If applying to a vacancy opened Status and you are requesting consideration under Veteran's Employment Opportunity Act (VEOA) (https://www.fedshirevets.gov/job/shav/#veoa), you need to provide a copy of your last DD214 (member-4 copy), which verifies your military service dates, reason for separation, OR certification of separation that shows a discharge date within 120 days of the closing of this announcement, and eligibility for consideration under the Veterans Employment Opportunity Act.
FEDERAL APPLICANTS: You must submit SF-50(s) that verify your highest competitive grade, full performance level, and eligibility as a federal applicant. DO NOT submit an award SF-50 as these often do not verify grade or eligibility. For consideration for a promotion, Box 4 of the SF-50 must show a date that is at least 52 weeks prior to the job announcement closing. We recommend submitting your last promotion SF-50 or within-grade increase SF-50. Pay adjustment raise SF-50s for the current year will not support the 52 weeks’ time-in-grade requirements.https://help.usajobs.gov/working-in-government/service/sf-50
NON COMPETITIVE APPLICANTS: If requesting concurrent consideration for Non-competitive (NC) appointment eligibility, you must provide the appropriate SPECIAL APPOINTING AUTHORITY DOCUMENTS, such as PCS orders (military spouse) describing move & marriage certificate; letter from VA or DD214 describing 100% disability of spouse; letter from State Vocational Office certifying disability (schedule A), etc. For more information, visit military spouse NC appointments or Persons with Disabilities NC appointments.
Failure to submit any of the required documents by the closing date of the vacancy will result in your removal from consideration for this position. Please review your application prior to final submission and ensure you have submitted all appropriate documents. Uploading documents to USAJobs does NOT ensure inclusion with your application to our system. You must verify that the documents are in the system with your application prior to final submission.
If you are relying on your education to meet qualification requirements:
Failure to provide all of the required information as stated in this vacancy announcement may result in an ineligible rating or may affect the overall rating.
You must submit a complete application package (including resume, vacancy questions and supporting documents) no later than 11:59 (EST) on the closing date of the announcement.
To begin, click the "Apply Online" button on the job announcement posting.
Follow the directions to register, submit all required documents and complete the assessment questionnaire.
DOT, NATIONAL HIGHWAY TRAFFIC SAFETY ADMIN
Submit Application and Documents Online
1200 New Jersey Ave SE / HAHR - 50
Washington, District of Columbia 20590
United States
Next steps
You may check your application status by logging into USAJobs.com. (Select "My USAJOBS" and click "Applications"). Within two weeks of the closing date, a Human Resources Specialist will evaluate your application. Ratings will be determined based on the documents and information received by the closing date. Qualified candidates will be assigned a category, not including points that may be assigned for veterans' preference. If the vacancy is advertised under status, your application will be scored on a scale between 70 - 100. The most highly qualified candidates are then referred to the hiring manager for further consideration. If the vacancy was advertised under category rating, then the appropriate veteran's preference will be applied. If you are selected for an interview, the hiring agency will contact you directly. Once the position is filled, we will notify all applicants of their final status.
Fair and transparent
The Federal hiring process is set up to be fair and transparent. Please read the following guidance.
