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Pulbic Affairs Spec (Social Media)

Department of Defense
Department of War Education Activity

Summary

About the Position:

This position is located at DoWEA Headquarters in Alexandria, VA.

This position may be eligible for situational telework as determined by the agency policy.

Overview

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Accepting applications
Open & closing dates
05/18/2026 to 05/27/2026
Salary
$102,415 - $158,322 per year
Pay scale & grade
GS 12 - 13
Location
1 vacancy in the following location:
Alexandria, VA
Remote job
No
Telework eligible
No
Travel Required
Not required
Relocation expenses reimbursed
No
Appointment type
Permanent
Work schedule
Full-time
Service
Competitive
Promotion potential
13
Job family (Series)
Supervisory status
No
Security clearance
Not Required
Drug test
No
Position sensitivity and risk
Non-sensitive (NS)/Low Risk
Trust determination process
Financial disclosure
No
Bargaining unit status
No
Announcement number
NC7X-26-12961840-MP
Control number
869284600

Duties

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  • As the primary liaison for social media information on the Web, ensures that information is releasable within the guidelines of the Department of War regulations and policy and maintains operational security.
  • Maintains liaison and provides advice to DoWEA on new/social media engagement opportunities as well as coordination as appropriate with other government agencies.
  • Evaluates social media analytics to recommend changes in approach for digital communications.
  • Develops internal and external social media communications plans, including content for social media. Ensures that products reflect the views, positions, and policies of DoWEA and the Department of Defense.
  • Develops comprehensive social media strategies that support DoWEA’s communications efforts and advance messaging for major policy and program announcements, and understanding of DoWEA’s program and priorities.
  • Execute an international Social Media outreach campaign to support DoWEA operations worldwide in an effort to promote understanding of the mission and scope of DoWEA, connecting geographically dispersed parent community, student body, and workforce.

Requirements

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Conditions of employment

  • Male applicants born after December 31, 1959, must complete a Pre-Employment Certification Statement for Selective Service Requirement.
  • Proof of U.S. Citizenship required.
  • Direct deposit of pay is required.
  • One year trial or probationary period may be required.
  • Appointment subject to a suitability/fitness determination, as determined by a background investigation.
  • This position requires a Tier 1 (T1) investigation with Childcare Checks since its duties require interaction with children and youth under the age of eighteen (18) years of age.

Qualifications

Who May Apply: Only applicants who meet one of the employment authority categories below are eligible to apply for this job. You will be asked to identify which category or categories you meet, and to provide documents which prove you meet the category or categories you selected. See Proof of Eligibility for an extensive list of document requirements for all employment authorities.

  • Current Competitive Service Department of War Education Activity (DoWEA) Civilian Employee
  • Current Department of War (DoW) Civilian Employee
  • Domestic Defense Industrial Base/Major Range and Test Facilities Base Civilian Personnel Workforce
  • Interagency Career Transition Assistance Plan
  • Land Management Workforce Flexibility Act
  • Non-Department of War (DoW) Transfer
  • Priority Placement Program, DoW Military Reserve (MR) and National Guard (NG) Technician Eligible
  • Priority Placement Program, DoW Military Spouse Preference (MSP) Eligible
  • Priority Placement Program, DoW MR and NG Preference Eligible Tech Receiving Disability Retirement
  • Priority Placement Program, DoW Retained Grade Preference Eligible
  • Veterans Employment Opportunity Act (VEOA) of 1998


In order to qualify, you must meet the experience requirements described below. Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religious; spiritual; community; student; social). You will receive credit for all qualifying experience, including volunteer experience. Your resume must clearly describe your relevant experience; if qualifying based on education, your transcripts will be required as part of your application.

Specialized experience for the GS-12 - One year of specialized experience which includes: Assisting with the management of targeted outreach campaigns through writing, production, and posting of content on social networking digital media to facilitate public understanding of the agency's work; Coordinates with the organization web team, graphics staff, video team, and/or infographic/animation specialist to develop content, use of photos and videos, structure and organization; Builds and maintains knowledge of current trends and technologies to evaluate the results of social media programs; Responds to information requests, comments, and feedback from new/social media outlets.

Specialized experience for the GS-13 One year of specialized experience which includes: Develop, Plan, conduct, and coordinate the organization's Social Media Program; Design and execute Organization's Social Media Policy that provides the framework to inform and educate general and specialized audiences; Maintain working relationships with members for developing New Media/Social Media networks and outlets; Analyze and evaluate social media effectiveness to recommend changes in approach for digital communications; Keep organization leadership informed; Educate and train colleagues on how to use available tools.

Some federal jobs allow you to substitute your education for the required experience in order to qualify. For this job, you must meet the qualification requirement using experience alone--no substitution of education for experience is permitted.

You will be evaluated on the basis of your level of competency in the following areas:
  • Attention to Detail
  • Customer Service
  • Flexibility
  • Influencing/Negotiating
  • Integrity/Honesty
  • Interpersonal Skills
  • Learning
  • Reading Comprehension
  • Reasoning
  • Self-Management
  • Stress Tolerance
  • Teamwork


Time in Grade Requirement: for GS-12: Applicants who have held a General Schedule (GS) position within the last 52 weeks must have 52 weeks of Federal service at the next lower grade or equivalent (GS-11)..

Time in Grade Requirement for GS-13: Applicants who have held a General Schedule (GS) position within the last 52 weeks must have 52 weeks of Federal service at the next lower grade or equivalent (GS-12).

Additional information

  • Selection is subject to restrictions resulting from Department of War referral system for displaced employees.
  • Salary includes applicable locality pay or Local Market Supplement.
  • Position is being filled at the GS-12 target GS-13 level. Duties described reflect the full performance GS-13 level. Duties will be performed in a developmental capacity under close supervision. This recruitment provides promotion opportunity to the target grade of the position without further competition when selectee is eligible and recommended by management.
  • Management may select at any of the grade levels announced. This recruitment provides promotion opportunity to the target grade of the position without further competition when selectee is eligible and recommended by management. Duties described reflect the full performance GS-13 level. If not selected at the full performance level, duties will be performed in a developmental capacity under close supervision.
  • As a Military Spouse Preference eligible, you must be determined best qualified at the full performance level to receive preference.
  • You may claim Priority Placement Program (PPP) preference.
  • This position is not covered by a bargaining unit.
  • Reasonable Accommodation (RA) Requests: If you believe you have a disability (i.e., physical or mental), covered by the Rehabilitation Act of 1973 as amended that would interfere with completing the USA Hire Competency Based Assessments, you will be granted the opportunity to request a RA in your online application. Requests for RA for the USA Hire Competency Based Assessments and appropriate supporting documentation for RA must be received prior to starting the USA Hire Competency Based Assessments. Decisions on requests for RA are made on a case-by-case basis. If you meet the minimum qualifications of the position, after notification of the adjudication of your request, you will receive an email invitation to complete the USA Hire Competency Based Assessments, based on your adjudication decision. You must complete all assessments within 48 hours of receiving the URL to access the USA Hire Competency Based Assessments if you received the link after the close of the announcement. To determine if you need a RA, please review the Procedures for Requesting a Reasonable Accommodation for Online Assessments here: https://help.usastaffing.gov/Apply/index.php?title=Reasonable_Accommodations_for_USA_Hire

Candidates should be committed to improving the efficiency of the Federal government, passionate about the ideals of our American republic, and committed to upholding the rule of law and the United States Constitution.

How you will be evaluated

You will be evaluated for this job based on how well you meet the qualifications above.

Once the announcement has closed, a review of your resume package (resume, supporting documents, and responses to the questionnaire) will be used to determine whether you meet the qualification requirements listed on this announcement. If you are minimally qualified, your resume and supporting documentation will be compared against your responses to the assessment questionnaire to determine your level of experience.

If, after reviewing your resume and/or supporting documentation, a determination is made that you have inflated your qualifications and/or experience, you may lose consideration for this position. Please follow all instructions carefully when applying, errors or omissions may affect your eligibility.

The USA Hire Assessments includes a cut score based on the minimum level of required proficiency in these critical general competencies. You must meet or exceed the cut score to be considered. You will not be considered for the position if you score below the cut score or fail to complete the assessment.

Overstating your qualifications and/or experience in your application materials or application questionnaire may result in your removal from consideration. Cheating on the online assessment may also result in your removal from consideration.

Interagency Career Transition Assistance Program (ICTAP). If you are a Federal employee in the competitive service and your agency has notified you in writing that you are a displaced employee eligible for ICTAP consideration, you may receive selection priority for this position. To receive selection priority, you must: (1) meet ICTAP eligibility criteria (2) be rated well-qualified for the position and; (3) submit the appropriate documentation to support your ICTAP eligibility. To be considered well-qualified and receive selection priority applicants must satisfy all qualification requirements for the position and receive a score of 90 or above. Additional information about the program is on OPM's Career Transition Resources website. Additional information about the program is on OPM's Career Transition Resources website.

Department of War Education Activity

Department of War Education Activity (DoWEA), as one of only two Federally-operated school systems, is responsible for planning, directing, coordinating, and managing prekindergarten through 12th grade educational programs on behalf of the Department of War (DoW). DoWEA is globally positioned, operating 160 accredited schools in 8 districts located in 11 foreign countries, 7 states, Guam, and Puerto Rico. DoWEA employs approximately 15,000 employees who serve more than 72,000 children of active duty military and DoW civilian families. DoWEA is committed to ensuring that all school-aged children of military families are provided a world-class education that prepares them for postsecondary education and/or career success and to be leading contributors in their communities as well as in our 21st century globalized society.

Agency contact information

Army Applicant Help Desk
Website
https://portal.chra.army.mil/hr_public?id=app_inq
Address
DoWEA Headquarters
4800 Mark Center Drive
Alexandria, VA 22311
US

Visit our careers page

Learn more about what it's like to work at Department of War Education Activity, what the agency does, and about the types of careers this agency offers.

http://www.dodea.edu

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