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SOCIAL MEDIA SPECIALIST

Department of Defense
Uniformed Services University of the Health Sciences
Office of the Vice President for External Affairs (VPE)
This job announcement has closed

Summary

You will serve as a SOCIAL MEDIA SPECIALIST in the OFFICE OF THE VICE PRESIDENT FOR EXTERNAL AFFAIRS (VPE) of UNIF SRVS UNI OF THE HLTH SCI.

Overview

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Reviewing applications
Open & closing dates
02/25/2025 to 03/07/2025
Salary
$69,923 to - $109,975 per year
Pay scale & grade
GS 9 - 11
Location
1 vacancy in the following location:
Bethesda, MD
1 vacancy
Remote job
No
Telework eligible
No
Travel Required
Occasional travel - You may be expected to travel for this position.
Relocation expenses reimbursed
No
Appointment type
Permanent
Work schedule
Full-time
Service
Competitive
Promotion potential
11
Supervisory status
No
Security clearance
Confidential
Drug test
No
Position sensitivity and risk
Non-sensitive (NS)/Low Risk
Trust determination process
Financial disclosure
No
Bargaining unit status
Yes - This is a bargaining unit position.
Announcement number
ST-12700133-25-MCJ
Control number
832310000

Duties

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  • You will require a solid background in new media or social media strategy, implementation and measurement.
  • You will promote brand awareness of the University through the creation and implementation of a new media and social media strategy.
  • You will actively participate in a wide variety of social media activities and will be well connected with the broader social media world.
  • You will monitor, listen, and manage daily posts/tweets to all applicable social media outlets.
  • You will coordinate with other members of the External Affairs team to ensure a consistency in voice and to cultivate a comprehensive social media network.
  • You will expand the University’s social media presence, build the University’s reputation and increase its national and international visibility.
  • You will develop a social media strategy that includes quantifiable goals as well as the development of benchmarks and tools of measurement for evaluating how well the strategy is meeting those goals.
  • You will participate on a daily basis in a wide variety of social media activities to engage the various constituencies of the University with the objective of achieving the goals of the social media strategy.
  • You will work with other University centers/programs to communicate the goals of the University’s social media strategy.
  • You will assist those centers/programs in integrating any social media that they are using into the University’s overall social media strategy.
  • You will write and present decision/information papers and briefings to USU leaders as directed.
  • You will develop and provide social media training to installation leadership and unit PA representatives.
  • You will possess a comprehensive understanding of how social media integrates with other existing University communications vehicles (e.g., magazine, PR, website), and writes content that can be repurposed for these vehicles.

Requirements

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Conditions of employment

  • Must be a US Citizen.
  • Must be determined suitable for federal employment.
  • Must participate in the direct deposit pay program.
  • New employees to the Department of the Navy will be required to successfully pass the E-Verify employment verification check. To learn more about E-Verify, including your rights and responsibilities, visit e-verify.gov
  • Generally, current federal employees applying for GS jobs must serve at least one year at the next lower grade level. This requirement is called time-in-grade. Time-in-grade requirements must be met by the closing date of this announcement.
  • Within the Department of Defense (DoD), the appointment of retired military members within 180 days immediately following retirement date to a civilian position is subject to the provisions of 5 United States Code 3326.
  • Males born after 12-31-59 must be registered for Selective Service.
  • This is a bargaining unit position.
  • You will be required to obtain and maintain an interim and/or final security clearance prior to entrance on duty. Failure to obtain and maintain the required level of clearance may result in the withdrawal of a job offer or removal.
  • This position may require travel from normal duty station to CONUS and OCONUS and may include remote or isolated sites. You must be able to travel on military and commercial aircraft for extended periods of time.

Qualifications

GS-11: Your resume must demonstrate at least one year of specialized experience at or equivalent to the GS-09 grade level or pay band in the Federal service or equivalent experience in the private or public sector. Specialized experience must demonstrate the following: Applying research techniques and various communication strategies to develop social media content and to present all types of information for an organization's programs or services.

GS-09: Your resume must demonstrate at least one year of specialized experience at or equivalent to the GS-07 grade level or pay band in the Federal service or equivalent experience in the private or public sector. Specialized experience must demonstrate the following: Applying research techniques to analyze and present factual information conveying an organization's services through a social media platforms.


Additional qualification information can be found from the following Office of Personnel Management web site: https://www.opm.gov/policy-data-oversight/classification-qualifications/general-schedule-qualification-standards/#url=GS-ADMIN

Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., professional, philanthropic, religious, spiritual, community, student, social). Volunteer work helps build critical competencies, knowledge, and skills and can provide valuable training and experience that translates directly to paid employment.

Education

In lieu of specialized experience, you may qualify with the following education or combination of both education and experience:

For the GS-11:
-
Successful completion of a Ph.D. or equivalent doctoral degree, OR
-Successful completion of 3 full years of progressively higher level graduate education leading to such a degree, OR
-Possession of an LL.M., if related OR
-A combination of experience and graduate education as described above that equates to one year of experience.

For the GS-09:
-
Successful completion of a master's or equivalent graduate degree, OR
-Successful completion of 2 full years of progressively higher level graduate education leading to such a degree, OR
-Possession of an LL.B. or J.D., if related, OR
-A combination of experience and graduate education as described above that equates to one year of experience.

A transcript must be submitted with your application if qualifying using education. See Required Documents for additional information.

Additional information

This position is covered by the Department of Defense Priority Placement Program.

Additional vacancies may be filled by this announcement.

Salary for the GS-09: $69,923 - $90,898
Salary for the GS-11: $84,601 - $109,975

A tentative offer of employment will be rescinded if the selectee fails to meet the pre-employment requirements, including failure to report to any of the scheduled appointments.

During the application process you will have an option to opt-in to make your resume available to hiring managers in the agency who have similar positions in the local commuting area. Depending on the hiring organization and the position being filled, job requirements (e.g., security clearance, travel, drug testing, financial disclosure filing, bargaining unit status, etc.) may vary. Other hiring managers filling similar positions may offer relocation expense reimbursement and/or may offer recruitment incentives for new employees, depending on funding availability and in accordance with policy. If you opt-in and are referred on a certificate, your resume will be available to other hiring managers for 180-days from the date the job announcement closes. Opting in does not impact your application for this announcement, nor does it guarantee further consideration for additional positions.

Federal annuitant information: The selection of an annuitant is subject to the Department of Defense and Department of the Navy policy on the employment of annuitants. Policy information may be found at: http://www.secnav.navy.mil/donhr/Documents/CivilianJobs/FedCivAnnuitants.pdf

ICTAP Applicants: To be considered well-qualified and exercise selection priority as an ICTAP candidate, displaced Federal employees must satisfy all qualification requirements for the position and receive a rating in the highly qualified category (score 85) or higher. ICTAP candidates must provide copies of all of the following documentation at the time of application: 1) agency notice; 2) most recent performance appraisal; and 3) most recent SF-50 or notification of personnel action that includes position, grade level, and duty location. Applicants who do not provide this documentation will not receive consideration as an ICTAP candidate. For more information about ICTAP eligibility please review the following link: https://www.usajobs.gov/Help/working-in-government/unique-hiring-paths/federal-employees/career-transition/

Military Spouse Preference applicants will be placed at the highest grade for which they have applied and are determined Best Qualified (BQ). A BQ military spouse possesses knowledge, skills, abilities, and competencies comparable to others who meet the competitive referral criteria for the specific position.

PPP applicants will be placed at the FPL, if determined Well Qualified (WQ). To receive priority consideration, the FPL must be the same grade level or equivalent of the retained grade or the grade held immediately prior to separation.

Vacancies filled from this announcement may be filled at any grade level listed.

If selected below the full performance level, you may be noncompetitively promoted to the next higher grade level after meeting all regulatory requirements, and upon the recommendation of management. Promotion is neither implied nor guaranteed.

How you will be evaluated

You will be evaluated for this job based on how well you meet the qualifications above.

In order to qualify for this position, your resume must provide sufficient experience and/or education, knowledge, skills, and abilities to perform the duties of the specific position for which you are being considered. Your resume is the key means we have for evaluating your skills, knowledge, and abilities as they relate to this position. Therefore, we encourage you to be clear and specific when describing your experience.

When the application process is complete, we will review your resume to ensure you meet the hiring eligibility and qualification requirements listed in this announcement. You will be rated based on the information provided in your resume and responses to the Occupational Questionnaire, along with your supporting documentation to determine your ability to demonstrate the following competencies:

  • COMMUNICATION AND MEDIA
  • COMMUNICATION PLANNING
  • INTERNET
  • WRITTEN COMMUNICATION


You should list any relevant performance appraisals and incentive awards in your resume as that information may be taken into consideration during the selection process. If selected, you may be required to provide supporting documentation.

If after reviewing your resume and supporting documentation, a determination is made that you inflated your qualifications and/or experience, your score may be adjusted to more accurately reflect your abilities or you may be found ineligible/not qualified.

Please follow all instructions carefully. Errors or omissions may affect your rating or consideration for employment.

All eligibility, qualifications, and time-in-grade requirements must be met by the closing date of this announcement.

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