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Public Affairs Specialist (Digital/Social Media)

Department of Health and Human Services
National Institutes of Health
Clinical Center, Office of Communications and Media Relations (OCMR)
This job announcement has closed

Summary

The announcements below will accept applications during the open period of 11/13/2023 through 11/17/2023 unless the applicant cut-off (150 applications) is reached. The announcements will close at 11:59PM Eastern Time (ET) on 11/17/2023, or on the day 150 applications are received, whichever comes first.

Early submission of your application is highly encouraged. The links below will be accessible on 11/13/23.

NIH-CC-DE-24-12179128 (Open to the Public)
NIH-CC-MP-24-12185515 (Status Candidates)

Overview

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Job closed
Open & closing dates
11/08/2023 to 11/12/2023
Salary
$94,199 to - $122,459 per year
Pay scale & grade
GS 12
Location
1 vacancy in the following location:
Montgomery County, MD
Remote job
No
Telework eligible
Yes—as determined by the agency policy.
Travel Required
Not required
Relocation expenses reimbursed
No
Appointment type
Permanent
Work schedule
Full-time
Service
Competitive
Promotion potential
13
Job family (Series)
Supervisory status
No
Security clearance
Other
Drug test
No
Position sensitivity and risk
Non-sensitive (NS)/Low Risk
Trust determination process
Announcement number
NIH-CC-FA-24-12186030
Control number
759615900

Duties

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In this position, you will make a real difference in the lives of others using your forward-minded digital savvy and by leveraging your health or science communications experience! Empower yourself to develop and carry out social media and website strategies in a truly unique and dynamic environment, the NIH's Clinical Center, alongside renowned researchers and heroic patients.

  • Serve as a digital strategist, consultant, and catalyst for improving the way the CC delivers information to its stakeholders and the public via its digital platforms (e.g., website, social media channels, and apps).
  • Develop digital communication plans to deliver content to various key audiences including but not limited to patients and their families and the research and scientific community.
  • Advise on and implements plans to obtain qualitative user feedback, including website usability studies.
  • Serve as manager for CC social media operations and coordinate and carry out the hospital's social media activities in alignment with its overall communications strategies.
  • Expertly write and/or edit a wide array of digital (including website) content.
  • Consult on the development, formulation and articulation of new or redesigned digital content to ensure implementation of policies, standards, and best practices.
  • Work with multiple stakeholders to juggle priorities and determine the best digital approach for the CC, with an eye on reaching key audiences, including but not limited to patients and their families and the research and scientific communities.
  • Apply metrics and campaign tagging to set goals, enhance digital work, and incorporate the best analytics, search and site improvement techniques.

Requirements

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Conditions of employment

See vacancy announcement during the open period for a full listing of position requirements.

Qualifications

The full performance grade level of this position is GS-13.

You qualify at the GS-12 level if you meet the following qualification requirement:

You must demonstrate in your resume at least one (1) year of qualifying experience equivalent to at least the GS-11 level in the Federal service obtained in either the private or public sector, performing the following types of tasks: developing digital/web and social media content; monitoring related digital and social media analytics to make recommendations on digital and social media content strategies; using appropriate methods to increase engagement on social media platforms and improve web metrics; using content management systems to develop and post content for digital platforms within a scientific, research, or healthcare enterprise.

Do not copy and paste the duties, specialized experience, or occupational assessment questionnaire from the announcement into your resume as that will not be considered a demonstration of your qualifications for this position.

Education

This job does not have an education qualification requirement.

Additional information

  • We are not collecting applications through this posting.
  • This position is designated as a "non-emergency/teleworker" position and the selected candidate will be considered a "non-emergency/teleworker" employee. In the event of a closure, you must be available to telework or request leave.
  • At the supervisor's discretion, this position may offer work schedule flexibilities: telework.
  • A one-year probationary period may be required upon selection/placement.
  • PHS Commissioned Officers interested in performing the duties of this position within the Commissioned Corps should apply online to this announcement to receive consideration.
  • Clearance of CTAP/ICTAP will be applied for similar positions.
  • The National Institutes of Health participates in the USCIS Electronic Employment Eligibility Verification Program (E-Verify). E-Verify helps employers determine employment eligibility of new hires and the validity of their Social Security numbers.
  • The NIH maintains a tobacco free work environment and campus.
  • If selected, you must pass a pre-employment medical examination.
  • Must be able to perform the essential duties of the position, with or without reasonable accommodation.
  • Visit our Applicant FAQs page for helpful information on the application process.
  • Visit our Total Compensation page and this sample for a detailed look into the benefits, awards, leave, retirement, and other incentives employees may receive as part of a rewarding work environment.

How you will be evaluated

You will be evaluated for this job based on how well you meet the qualifications above.

See vacancy announcement during the open period for more information on how you will be evaluated.

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