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    Duties

    Summary

    This position is located at the Pacific Southwest Region in Vallejo, CA.The incumbent is responsible for developing creative methods & techniques to communicate the Region's programs, policies & activities to key news media, congressional members & their staffs, other interested parties & internal audiences. May serve as Acting Director in the absence of the Staff Director. For additional information about this position, please contact Joe Navratil at 707-562-9105 or joseph.navratil@usda.gov.

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    Responsibilities

    • Provide leadership for planning, designing, and executing a comprehensive public affairs program.
    • Serve on communication task group(s) or ad hoc team(s) to develop or review broad strategic or focused tactical communications plans relative to news media and congressional staff needs.
    • Coordinate methods with internal managers to enhance two-way communication between employees and management.
    • Participate in the formulation of creative methods and techniques to communicate programs, policies and activities to key news media, congressional members and their staffs, other interested parties, as well as internal audiences.
    • Direct public affairs support for all natural resource program areas, to include media, national organizations, partners, and Congress and internal customers on complex public affairs issues.
    • Advise on existing and emerging issues and their implications for management and policies.
    • Identify and analyze target audience identification, media and message strategies.
    • Maintain knowledge of the most current and effective communication methods and techniques to carry out duties of the position.
    • Analyze issues and public reaction to recommend methods for minimizing misconception and improving understanding of policies to anticipate and address critical issues.
    • Prepare briefing papers, issue summaries/talking points, fact sheets, and news releases for public notification.
    • Formulate plans for a wide variety of outreach strategies for effective contact and positive relationship with the public, partners and employees in connection with issues and activities of a national/regional nature.
    • Analyze and evaluate public affairs programs to assist in achieving the public relations objectives.
    • Coordinate with appropriate staff to ensure employees understand policies and positions so they can speak with ?one clear voice? in their external contacts and relationships.
    • Represent the agency in meetings and discussions involving individuals, groups, and organizations working in support of, or opposing, the policies, programs and work of the organization.
    • Recommend news media, congressional forums, and partner venues and opportunities to gain increased public support and enhanced two-way communication
    • Assure the delivery of new initiatives or programs through public affairs delivery programs, such as graphics, speeches, and communication plans.
    • Prepare in-depth analyses and other information needed in developing strategy for addressing critical and complex issues.

    Travel Required

    25% or less - Travel for trainings and/or meetings.

    Supervisory status

    No

    Promotion Potential

    None

  • Job family (Series)

    1035 Public Affairs

This job originated on www.usajobs.gov. For the full announcement and to apply, visit www.usajobs.gov/GetJob/ViewDetails/546973900. Only resumes submitted according to the instructions on the job announcement listed at www.usajobs.gov will be considered.