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Public Affairs Specialist

Woodrow Wilson International Center for Scholars
This job announcement has closed

Summary

The Woodrow Wilson International Center for Scholars (Wilson Center) is the living, national memorial to President Wilson established by an Act of Congress in 1968 and headquartered in Washington, D.C. The Center provides an essential link between the policy and academic communities by creating programs and communication opportunities that examine current and emerging challenges confronting the United States and the world. It is a non-partisan/non-advocacy institution supported by both public and private funds.

The Center is (along with the National Gallery of Art and the Kennedy Center) one of the three special institutions created by congressional statute to perform a national mission within the Smithsonian Institution. It is governed by its own presidentially appointed Board of Trustees. The Center sponsors basic, original scholarship and dialogue covering both international and domestic issues through its programmatic offices.

The Center conducts an active program of publishing and outreach through its various print, electronic and multimedia presentations. All duties and responsibilities are conducted within the framework of the Center’s congressionally mandated mission with a view toward advancing our understanding of a variety of issues and in strengthening the importance between worlds of learning and public policy.

This position is located in External Relations, Wilson Center. As part of the External Relations Digital Team, the employee serves as the social media resource for the organization.

Overview

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Job canceled
Open & closing dates
07/14/2017 to 02/05/2018
Salary
$54,972 to - $71,467 per year
Pay scale & grade
GS 09
Locations
1 vacancy in the following locations:
Washington DC, DC
1 vacancy
Washington DC, DC
1 vacancy
Travel Required
Not required
Relocation expenses reimbursed
No
Appointment type
Permanent
Work schedule
Full-time
Service
Promotion potential
09
Job family (Series)
Supervisory status
No
Announcement number
WC-17-12F
Control number
474540100

This job is open to

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Duties

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  • Develop, implement, and analyze social media strategy, detailed plans, and content.
  • Ensure consistency and quality of content across all social media outlets.
  • Write, edit, and design social media postings utilizing text, video, and photographs employing appropriate security, copyright, domain names, trademark, Wilson Center policy, industry standards, and applicable e-marketing and e-commerce laws.
  • Compile data from Google Analytics and other resources for web-status report.
  • Monitor and track events, speakers, and accomplishments for the Center that is presented in a Board and Council report.
  • Create and maintain a Center-wide online social media calendar.
  • Build and engage with a digital audience for live Wilson Center events.
  • Package and market existing content such as event webcasts, podcasts, and articles for social media consumption.
  • Use social media to engage and educate staff and audiences.
  • Act as a social media resource to the Center and its programs, sharing best practices and providing information on how work can be highlighted and maximized with social media.
  • Create and disseminate social media campaign plans for special events and other communication initiatives to appropriate staff.
  • Build meaningful connections and encourages engagement with Wilson Center programming and topical areas on all social media platforms.

Requirements

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Conditions of employment

  • You must be a U.S. Citizen or National.
  • You must complete a background investigation.
  • Selective Service Registration is required, as applicable.
  • May be required to complete a probationary period.
  • You must maintain a bank account for direct deposit.

All Qualifications criteria must be met by the closing date of announcement.

Qualifications

To qualify for this position, you must have the following:

Specialized Experience: At least one full-time year (12-months) of specialized experience at, or equivalent to, the GS-7 grade level in the Federal service performing social media activities in a professional capacity for an organization including planning, writing, and editing social media posts and campaigns on Twitter, Facebook, and other social media platforms. Professional work experience using graphic design software such as Photoshop and at least one of the open source infographic platforms such as Canva, Piktochart, Vizualize, Infogr.am, is also required. Your resume must support the aforementioned resources, software, and platforms;

OR

A master's or equivalent graduate degree, or 2 full years of progressively higher level graduate education leading to such a degree. Such education must demonstrate the knowledge, skill, and abilities necessary to do the work;

OR

A combination of education and experience that meet 100% of the qualification requirements for this position. (Only graduate education in excess of the first full year may be used in this calculation.)

Possession of the following education and experience are highly desirable:

1) A degree in in communications, journalism, marketing, or related field.

2) Experience using social media and content publishing platforms such as Buffer and Hootsuite, Microsoft Office suite, IBook’s Author, WordPress.

3) Familiarity with platforms such as the Google Digital Marketing suite, SoundCloud, Ustream, Medium, Storify, Picasa, IOS and Android platforms, and YouTube.

4) Experience requesting image rights and reproductions.

5) Experience in a news organization or covering public and foreign policy.

Experience refers to paid and unpaid experience, including volunteer work done through National Service programs (e.g., Peace Corps, AmeriCorps) and other organizations (e.g., professional; philanthropic; religious; spiritual; community, student, social). Volunteer work helps build critical competencies, knowledge, and skills and can provide valuable training and experience that translates directly to paid employment. You will receive credit for all qualifying experience, including volunteer experience.

In describing your experience, please be clear and specific. We will not make assumptions regarding your experience. If your résumé does not support your questionnaire answers, we will not allow credit for your response(s).

Education

All academic degrees and coursework must be completed at a college or university that has obtained accreditation or pre-accreditation status from an accrediting body recognized by the U.S. Department of Education. For a list of schools that meet this criteria, see www.ed.gov.

Education completed in foreign colleges or universities may be used to meet the above education requirements if you can show that the foreign education is comparable to that received in an accredited educational institution in the United States. It is your responsibility to timely provide such evidence by submitting proof of creditability of education as evaluated by a credentialing agency with your application materials. More information may be found at https://www2.ed.gov/about/offices/list/ous/international/usnei/us/edlite-visitus-forrecog.html.

Additional information

Veterans' Preference: If you are entitled to veterans' preference, you should indicate the type of preference you are claiming on your résumé. Your veterans' preference entitlement will be verified by the employing organization. See REQUIRED DOCUMENTS for details on appropriate forms to submit with your application.

CTAP/ICTAP: To receive special priority consideration for eligible displaced Federal employees, you must rate a score of 85 or better on the established ranking criteria. Additional information can be found at CTAP/ICTAP.

EEO Policy: The Wilson Center is an Equal Opportunity Employer. All qualified applicants will be considered regardless of political affiliation, race, color, religion, national origin, gender, sexual orientation, marital status, age, disability, or other non-merit factors.

Reasonable Accommodation: Federal agencies provide reasonable accommodation to applicants with disabilities where appropriate. If you need a reasonable accommodation for any part of the application and hiring process, please notify us. Decisions on granting reasonable accommodation will be made on a case-by-case basis.

Note: More than one position may be filled from this announcement, as needed.

How you will be evaluated

You will be evaluated for this job based on how well you meet the qualifications above.

Applications are evaluated and rated under Category Rating and Selection procedures. Category rating combines the applicant's total experience and/or education/training into a single category. Your application will initially be rated against the criteria outlined in this announcement.

Information for Veterans: The category rating process does not add veteran's preference points but protects the rights of veterans by placing them ahead of non-preference eligibles within each category. Preference eligibles who meet qualification requirements and have a compensable service-connected disability of at least 10% will be listed in the highest quality category, except when the position being filled is scientific or professional at the GS-9 grade or higher. For additional information, see Veteran Information.

Qualifying applications will be placed into one of the following categories:

1. Gold (Best Qualified)
2. Silver
3. Bronze

Applications in the Best Qualified category will be evaluated to ensure that the Specialized Experience and other eligibility requirements are met and supported/verified by the résumé and supplemental documents submitted.

You will be rated based on the following competencies:

  1. Social Media Content Analysis
  2. Written Communication
  3. Software Technology
  4. Web Analytics Reporting Tools
  5. Analytical Thinking
  6. External and Organizational Awareness
  7. Leveraging Technology
  8. Oral Communication

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